Cookie Settings
Last updated: 1 January 2025 · Effective: 1 January 2025
We use cookies and similar technologies to make StyleME work well, understand how it's used, and improve your experience. Use the controls below to choose what you're comfortable with — we'll remember your choices.
What Are Cookies
Cookies are small text files stored on your device when you visit a website or use an app. They help websites remember information about your visit, such as your login status, preferences, and how you use the service.
We also use similar technologies including local storage, session storage, and pixels. This policy covers all of these when we use the term "cookies".
Cookies are set either by StyleME ("first-party cookies") or by our trusted service providers ("third-party cookies"). Both types are covered by these settings.
Your Preferences
Strictly necessary cookies cannot be disabled as the platform cannot function without them. For all other categories, you have full control.
Cookie List
Below is a full list of the cookies currently in use on StyleME:
Strictly Necessary
| Name | Purpose | Duration | Type |
|---|---|---|---|
| sm_session | Maintains your login session | Session | First-party |
| sm_csrf | Protects against cross-site request forgery | Session | First-party |
| sm_prefs_lang | Stores your language preference | 1 year | First-party |
| sm_cookie_consent | Remembers your cookie consent choices | 1 year | First-party |
Analytics & Performance
| Name | Purpose | Duration | Type |
|---|---|---|---|
| _sm_analytics | Tracks anonymised usage events | 13 months | First-party |
| _sm_perf | Monitors page load and API performance | 30 days | First-party |
Personalisation
| Name | Purpose | Duration | Type |
|---|---|---|---|
| sm_style_cache | Caches style DNA signals between sessions | 6 months | First-party |
| sm_recent | Stores recently viewed items | 30 days | First-party |
| sm_onboarding | Saves onboarding progress | 90 days | First-party |
Marketing
| Name | Purpose | Duration | Type |
|---|---|---|---|
| sm_ref | Tracks referral source for campaign attribution | 30 days | First-party |
| sm_cvt | Conversion measurement for our own campaigns | 90 days | First-party |
Browser Controls
In addition to the controls above, you can manage or delete cookies through your browser settings. Note that disabling cookies at the browser level will override your preferences here and may break core functionality of StyleME.
- Chrome: Settings → Privacy and security → Cookies and other site data
- Safari: Preferences → Privacy → Cookies and website data
- Firefox: Options → Privacy & Security → Cookies and Site Data
- Edge: Settings → Cookies and site permissions
For more information about cookies generally, visit allaboutcookies.org.
Questions
Questions about our use of cookies? Email us at privacy@styleme.com.au — we'll be happy to help.